Yorkshire Netball
Founded 50 years ago, Yorkshire Netball wanted to evolve from being a functional governing body into a vibrant, inclusive, and progressive force in Northern sport. The rebrand aimed to shift perceptions from an organisation focused on competition to a movement that champions empowerment, connection, and pride in netball across Yorkshire.
Its strength lies in uniting Yorkshire pride with inclusive empowerment. While others focus on performance, Yorkshire Netball can own the emotional space of belonging, “where everyone in Yorkshire has a place to play, grow, and belong”, becoming both a symbol of identity and a driver of positive change.
Founded 50 years ago, Yorkshire Netball wanted to evolve from being a functional governing body into a vibrant, inclusive, and progressive force in Northern sport. The rebrand aimed to shift perceptions from an organisation focused on competition to a movement that champions empowerment, connection, and pride in netball across Yorkshire.
Its strength lies in uniting Yorkshire pride with inclusive empowerment. While others focus on performance, Yorkshire Netball can own the emotional space of belonging, “where everyone in Yorkshire has a place to play, grow, and belong”, becoming both a symbol of identity and a driver of positive change.
Founded 50 years ago, Yorkshire Netball wanted to evolve from being a functional governing body into a vibrant, inclusive, and progressive force in Northern sport.
The rebrand aimed to shift perceptions from an organisation focused on competition
to a movement that champions empowerment, connection, and pride in netball
across Yorkshire.
Its strength lies in uniting Yorkshire pride with inclusive empowerment.
While others focus on performance, Yorkshire Netball can own the emotional
space of belonging, “where everyone in Yorkshire has a place to play, grow, and belong”, becoming both a symbol of identity and a driver of positive change.
